Masking comes before the meat note
Pea, fava, soy and canola proteins carry green, beany, earthy and sometimes bitter notes that dominate an unmasked patty. Layering a beef or chicken flavour on top of that base produces a product that tastes like two things at once, which is the most common complaint in blind panels.
We start with a masking and bitterness-blocking layer matched to your specific protein and inclusion level, then build the savoury profile on the cleaned-up base. The result reads as one coherent product rather than flavour sitting on protein.
